The KBP, the Philippines’ national association of broadcasters, has approved new rules that will allow non-franchise holders to become part of the association. Under the rules, broadcasting stations that do not have franchises from Congress, but are otherwise authorized by law to operate radio or television stations, may become affiliate members. Radio and television stations broadcasting on the internet and independent content producers may apply as auxiliary members. The new rules were approved during the KBP’s first general membership meeting of the year last January 23,

Originally, the KBP membership was limited to only broadcast station operators with Congressional franchises and certificates of authority to operate, but in 2015 agreed to accommodate participation in the association of organizations and institutions in broadcast-related fields to help enhance the broadcast service.  However, it is only now that the specific rules governing affiliate membership have been formally adopted.

This move was prompted by KBP’s recognition of the changing nature of broadcasting due to the impact of technologies that were not available when the KBP was founded in 1973. These technologies, initially perceived as threats to traditional broadcasters, provide the means for expanding the distribution of their programs and new content and engaging their audiences.

Despite the acceptance of affiliate members, decision-making in the association will remain in the control of its regular franchise-holding members. Affiliate members are expected to benefit from KBP’s long-standing system of self-regulation while helping foster more innovation in the broadcast industry.